{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Women in Product Marketing ","title":"Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/48ff5d86\"></iframe>","width":"100%","height":180,"duration":2298,"description":"Questions covered in this episode:01:13 Opening Question: To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone? 04:33 What is your role at Costanoa Ventures? 07:18 Your job takes you on a lot of international travel - do you notice any differences in product marketing in different regions?08:52 How was it meeting the king of Norway?11:41 Can you share more about your book, and how you came up with this?17:01 How do companies like Microsoft start with the end in mind with their strategy?26:40 How do you think product marketing will change over the next 5, 10 years?29:24 How should AI play a role in product marketing? 31:55 How do you achieve work/life balance? 35:28 What is the one thing that has been most important growing in your career?36:57 What’s your favorite thing about product marketing?Want more insights from Martina? Check out her Sharebird Profile.Looking to connect? You can find Martina here on LinkedIn.","thumbnail_url":"https://img.transistorcdn.com/DkKtiT8110CXd_Vu-6cIuwPYfktAahvVsbjajDRgews/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE2NDU4LzE3MTE5/NzMwMDItYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}