{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Health Marketing Daily","title":"The Health Marketing Daily | Lebensmittelrecht: Ministerium kippt Anreicherungsregel | This common vitamin deficiency becomes far | Laird Superfood Sales Soar 244% as","html":"","width":"100%","height":180,"duration":530,"description":"The Health Marketing Daily — August 15, 2026\n\nIn this episode:\n• Germany's federal ministry has overturned a key nutrient fortification rule for food supplements and fortified foods — a direct regulatory shock for brands selling into the German market.\n• A large study of over 5,500 adults finds that vitamin D deficiency combined with abdominal obesity dramatically amplifies health risk — giving supplement brands a powerful, evidence-backed dual positioning story.\n• Laird Superfood has posted 244% sales growth by executing a deliberate platform strategy built on acquisitions and retail expansion — a masterclass in how functional food brands can scale beyond a single hero product.\n• Italian confectionery giant Ferrero is acquiring US better-for-you breakfast brand Purely Elizabeth, signalling that even traditional indulgence companies are now buying their way into the health and wellness food space.\n\nHosted by Marco & Klara. New episode every weekday.\n\nTags: health marketing, nutraceuticals, supplements, functional nutrition, wellness, clinical evidence, regulatory, consumer health","thumbnail_url":"https://img.transistorcdn.com/8rxJdGjMNhnH8K7rJrkMk3u1Q4J_kEiREjvXzjbgWVM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85Nzhk/ZjgzN2UzYjIzODRj/NjM4MmE3YTBiOTk5/MDM1Ny5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}