{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast","title":"How to Hire, Train, And Manage Junior Marketers","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4bf77640\"></iframe>","width":"100%","height":180,"duration":3112,"description":"Companies always look to hire experienced or “rockstars” marketer, but sometimes it can backfire.\nMy guest today is Nadya Khoja, the Chief Growth Officer at Venngage. We discussed how Nadya hires for core values alignment, along with the unique interview questions she used to assess it.\nShe also shared how her authenticity got her a job at Venngage despite having zero marketing experience, and how any aspiring marketers can do it.\nTopics covered:\nWhy companies should not hire “rockstar” marketers\nWhy hiring senior marketers didn’t work well for Venngage in the past\nNadya’s process for hiring new marketers\nThe unique interview question that caught most candidates off guard(And Nadya’s answer)\nAdvice for aspiring marketers without experience on how to get your first gig\nHow to manage new hires in their first 2 weeks\nWhat marketers should learn today that will help them in the next 5 - 20 years\nResources mentioned:\nVenngage\nDrunk Entrepreneurs\nBrianne Kimmel and her tweet\nVenngage’s CEO Eugene Woo\nTrello\nProduct Sprints\nSquads\nPirate Metrics\nMasters of Scale by Reid Hoffman\nTraffic Think Tank\nMatthew Barby\nNadya’s personal site\nNadya’s Twitter\nDaft Punk: 5 Marketing Lessons to Make Your Business Famous","thumbnail_url":"https://img.transistorcdn.com/tErK_MMK-L6psKsv8Q2vwohzj73RLm3YvZmMK-IJ5Xk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM3NTE0LzE3MDg2/ODAyNDEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}