{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies","title":"Two Hidden Data Points That Predict Podcast Growth (& Tell You Exactly How to Accelerate It) | Podcast Discovery","html":"","width":"100%","height":180,"duration":2527,"description":"A podcast listener's decision to click play boils down to a small number of touchpoints.Most prominent are your show title, artwork, and episode titles. But while these (and other) touchpoints have always had a significant impact on listener acquisition, we've never had a way to track it. Until now. In 2024, Spotify rolled out a new discovery dashboard, giving us as creators a new set of metrics to understand how listeners flow through our listener acquisition funnel. The best part is that if you know how to interpret the data this dashboard provides, it gives you a map of exactly what you need to do you improve your listener acquisition and grow your show. Here's what you need to know.📊 What did you think of this episode? Click to cast your vote:🤩 Nailed It!🙂 Solid🥱 Meh😒 Do better⭐️ Take our 2-minute podcast marketing audit to instantly identify the marketing problems keeping you from growth: https://go.podcastmarketingacademy.com/audit-pmte-sn ⭐️ResourcesSpotify Conversion Rate Benchmarks ReportHow a Podcast Cover Art Redesign Helped Growth Mindset Psychology Grow 45% in One Month (+2,000 Downloads/Episode)Subscribe to Podcast Marketing Trends ExplainedCheck out the Podcast Marketing Trends 2024 ReportSubscribe to the Scrappy Podcasting NewsletterTry Transistor.fm for free for 14 days✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedbackMore on Podcast Analytics While podcast analytics might appear to be stuck in the stone age compared to platforms like YouTube, Google Analytics, and many social media platforms, there's a lot creators can learn about how to improve their shows and their marketing... if you know where to look. Beyond podcast downloads, metrics like listen time, consumption rate, Spotify's podcast discovery dashboard, and more give us clues about the issues facing your show—and often tell you exactly how to navigate them. Which mean understanding your podcast analytics & metrics, and how they compare to industry...","thumbnail_url":"https://img.transistorcdn.com/ToCIFy5eP2RMf5uDaaVRXgaSBvuSxIkfxe7aTrrdgJI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ4NjY0LzE3MDkx/OTM5ODQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}