{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Daybreak","title":"Pune-based Loop Health’s big bet — insurance that keeps you out of hospitals","html":"","width":"100%","height":180,"duration":619,"description":"Turns out, in India’s healthcare industry, prevention isn’t just better than cure—it’s also far more investable.\nThe new buzzword making the rounds? Health assurance. Not insurance—assurance.\n\nIt means what it sounds like. Unlike traditional insurance, which kicks in after you fall sick, health assurance is about keeping you healthy to begin with.\nA Pune-based startup called Loop Health was the first to introduce India to a variant of the same concept. \n\nIt positions itself as a corporate broker, not an insurer. So it doesn’t underwrite risk, but instead sells third-party insurance products to HR heads and bundles its own health perks alongside. \nThe assurance model has helped this seven-year-old startup grow rapidly. \n\nLoop is dreaming big. It’s done being the middleman. Now, it wants to go full stack. But between regulatory hurdles and skepticism from the insurance and broking circles, its success isn’t assured. \nTune in. \nDaybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.","thumbnail_url":"https://img.transistorcdn.com/uPitovxKRYBGX6AWg9UrET6s3nAdkS-Ci9uZvsZj7vk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85ODhl/ZWM4NmEwZTcxZjZk/MDRlYjAzNTNkMjJi/ZGQ2YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}