{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Architecture & Engineering Business Strategies","title":"Archmark: How To Find Clients By Building A Brand (w/ Bryon McCartney)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4d8a022f\"></iframe>","width":"100%","height":180,"duration":3180,"description":"Architects don’t learn about marketing in design school - and few learn about it after. When Bryon McCartney and his wife discovered just how many architects were missing out on opportunities by avoiding digital marketing, they founded Archmark, a marketing agency focused on architectural firms and their success. Bryon joined host George Valdes on a Monograph webinar to talk about how architects should start building their brand, the best social media platforms for firms looking to connect with new clients, and how developing a career and marketing niche is the best way to find your ideal clients.","thumbnail_url":"https://img.transistorcdn.com/CkWgj1nzYPPlj5fJ0c-mkJr5xzl3wDX2dfwz014qPzE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hYTFh/Yjg5ZDRiZjczY2Q5/MTBhMDU3YThhOTZh/NDdlNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}