{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"FULL COMP: The Voice of the Restaurant Industry Revolution","title":"Episode 164: Changing the Game: Brittney Valles of Guerilla Tacos & Gogo's Tacos","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4d93f88f\"></iframe>","width":"100%","height":180,"duration":1921,"description":"Do you remember when you first started in this industry? Do you remember the excitement and the optimism. Back then we believed that anything was possible. What if we never lost that? What could we have achieved?\nToday we talk to Brittney Valles. A restaurateur that carving her own path in this industry and, along the way, showing us what's possible when you pair talent and hard work with a brilliant mind and endless optimism.\nTIME-STAMPED SHOW NOTES\n[2:07] Unconventional mentorship in an unconventional industry\n[4:43] The benefits of delegation\n[8:45] Getting it right: Creating consistency in inconsistency\n[11:15] Creating a brand: The value in saying yes\n[12:20] Lessons in partnership: It's a marriage.\n[15:10] Pretending to be humble: You'll never get there if you don't put yourself out there\n[17:52] Gogo's Tacos: Building a brand that stands for something better\n[21:20] Being mission-driven: Intention is everything\n[22:22] Pushing back: Defending the cost of doing business well\n[26:09] Sticking to your guns: Not everyone is your customer\n[29:09] Using influence for the greatest good\n[30:05] The power of winging it\nFor more on Gogo's Tacos and her foundation visit https://www.gogostacos.com\n\nFULL COMP is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.\n________________________________\nCLICK HERE to Chat with Josh\nFree Download: 5 Steps to Achieve a 15% Net Profit\nWe have a lot more content coming your way!\nBe sure to check out the FULL COMP media universe by visiting:\nFULL COMP\nRestaurant Marketing School\nThe Playbook\nIndustry Town Halls","thumbnail_url":"https://img.transistorcdn.com/6OAanP6N7rKCCEP4OYgZT_i74QmCwgk2rH1cSWqhfvs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zYzkz/MGQ5M2Y5MWZmM2E0/NGM3MzFmNzQ0OGZl/NDhhYi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}