{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Making the Museum","title":"Improving the Visitor Experience with Data, with Ryan Auster","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4e224735\"></iframe>","width":"100%","height":180,"duration":3566,"description":"If we’re not studying our visitors, how can we fulfill our mission?\nWhat is a net promoter score? And what should a museum’s net promoter score be? How do you ask a survey question if you want a meaningful answer? What is capacity building? What is COVES, and how can people get involved with it?\nRyan Auster (Manager of Learning Metrics, Museum of Science, Boston) discusses “Improving Visitor Experience with Data” with MtM host Jonathan Alger (Managing Partner, C&G Partners | The Exhibition and Experience Design Studio).\nAlong the way: OERs, excellent vs outstanding, and statistics 101.\nTalking Points:\n1. What is visitor studies?\n2. What is COVES (Collaboration for Ongoing Visitor Experience Studies)?\n3. Net Promoter Scores & Overall Experience Ratings\n4. Drowning in data, but starving for wisdom\n5. The Voice of the Visitor\n6. How to join the COVES movement\nHow to Listen:\nListen on Apple Podcasts:\nhttps://podcasts.apple.com/us/podcast/making-the-museum/id1674901311 \nListen on Spotify:\nhttps://open.spotify.com/show/6oP4QJR7yxv7Rs7VqIpI1G \nListen at Making the Museum, the Website:\nhttps://www.makingthemuseum.com/podcast\nLinks to Every Podcast Service, via Transistor:\nhttps://makingthemuseum.transistor.fm/\nGuest Bio:\nDr. Ryan Auster (he/him) is the Manager of Learning Metrics at the Museum of Science, Boston (MOS) where he serves as the Project Director of the Collaboration for Ongoing Visitor Experience Studies (COVES), a research initiative with 100+ museum members across the United States and Canada. Ryan has a passion for simplifying messy data, advocating for visualizations that tell stories to inform decision making and improve societal outcomes, and believes that collaborative projects make for stronger work. Before joining the museum field, he was a professional ski bum and an amateur long-distance athlete, but now he just chases his two young sons for physical activity.\nAbout Making the Museum:\nMaking the Museum is a newsletter and podcast on exhibitions,...","thumbnail_url":"https://img.transistorcdn.com/ooMbrPDmGLsE_qMwfGl5DFclFB99_k3beUa6dc2Z8Yw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM5MzAzLzE2ODA1/NjI4NTktYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}