{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"We are Amada","title":"We Are Amada with Marcos Moura: Kelli Staab & Cesar Pumariega on Grit, Growth, and Leading with Purpose in Senior Care","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4e4627af\"></iframe>","width":"100%","height":180,"duration":1689,"description":"In today’s episode, Marcos Moura sits down with Kelli Staab and Cesar Pumariega, owners of Amada Senior Care in The Villages, Florida. \nKelli and Cesar share their incredible story of launching their senior care business during one of the most difficult times imaginable — the start of the COVID-19 pandemic. With lockdowns in place and families afraid to let anyone into their homes, they faced challenges that would have made most people quit. But through grit, passion, and a mission-driven mindset, they pushed through. \nThey discuss the emotional highs and lows of working in senior care, how they learned to build the right team, and why leading with heart — not just focusing on sales has been key to their growth. \nTune in to hear:\nThe chaos of starting a business in a pandemic (00:45)\nWhy genuine connection beats sales tactics (06:30)\nLessons learned in managing expenses and growth (15:00)\nHow Kelli and Cesar built trust with clients and referral partners (20:10)\nTheir plans for expanding and building a legacy (28:30)","thumbnail_url":"https://img.transistorcdn.com/-JYlPEUjjRjCiyh8IAA-h6PzvOeBy8P50fp6PjfylpI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80Njdi/ZWY3MTA4MDc3MmU4/MWI1OGQ5MDE5MDc5/ZDUwNi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}