{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Get Real, Get Results.","title":"Be The Glitter, Not The Glue, with Carrie Kerpen","html":"","width":"100%","height":180,"duration":2304,"description":"What if the business you built could become the wealth-generating asset that changes your life—not just once, but again and again?\nIn this episode of *Get Real, Get Results*, host Chantell Preston sits down with Carrie Kerpen, CEO and founder of The Whisper Group and author of *The Whisper Way*, to unpack the truth about women, exits, and the wealth-building conversations no one is having. After her own 8-figure exit from one of the first social media agencies, Carrie discovered a glaring gap in the market: women weren't just exiting for less—many didn't even know exiting was an option.\nChantell and Carrie get refreshingly honest about the emotional rollercoaster of selling a business, the identity crisis that follows, and why \"success\" keeps shifting the higher you climb. Carrie shares her WHISPER framework, explains why every business should be built to be sellable (even if you never sell), and reveals the biggest mistakes founders make that quietly slash their exit value.\nYou'll learn:\n- Why being \"the glitter, not the glue\" is essential for a strong exit\n- How to make your revenue RED: Recurring, Expected, and Diversified\n- The tax strategies most founders don't know about until it's too late\n- How to reinvent your identity after the deal is done\n- Why asking for help is the entrepreneurial superpower women underuse\nWhether you're years away from an exit or just starting to dream about one, this conversation will change how you think about the business you're building—and the wealth you deserve.\nSubscribe to *Get Real, Get Results* and share this episode with a founder who needs to hear it.\nTimestamps\n00:00 - Why no amount of money ever felt like enough\n00:27 - Welcome to Get Real, Get Results\n01:01 - Meet Carrie Kerpen and the origin of The Whisper Group\n03:31 - The exit gap: why women don't know selling is an option\n06:34 - Turning a lifestyle business into a life-changing asset\n07:16 - The Whisper framework: starting with your \"why\"\n09:11 - Carrie's...","thumbnail_url":"https://img.transistorcdn.com/EW07x60gwIfOZJ7lBDgzewpLoGpmA-co-0QX5AQJZBM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGQw/MDkyOTFiZTY0NGQz/YTRmOTY5MGI3YWUy/YWViMC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}