{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Work Between: The Business of Photography","title":"How to Simplify Social Media and Still Book Clients with Wildcard Captions","html":"","width":"100%","height":180,"duration":1092,"description":"Tired of staring at a blinking cursor every time you post on Instagram? You’re not alone. This week, we’re introducing a time-saving strategy that will change how you approach content creation: Wildcard Captions.\nThis isn’t about batching generic content. It’s about writing captions that you can pair with any image—so your marketing feels fresh, aligned, and actually sustainable.\nInside this episode, we’ll walk you through:\n \nWhat wildcard captions are (and how they work)\n \nWhy they’re not about repeating the same thing over and over\n \nSmart topics that work across any image (like wardrobe, locations, and experience)\n \n3 prompts to give ChatGPT so it writes captions in your exact voice\n \nHow to drop it all into Plann and be done for the month\nNo more overthinking. No more posting just to stay visible.\nJust aligned content that books.\nGrab the free MOTIV trial to simplify your systems and get clarity on what’s actually working. \nhttps://www.theprofitableportraitsocietyeducation.com/get-motiv\nWe each built 300k photography businesses, and now we’re sharing exactly how we did it.\nIf this episode made you think “why has no one said this before?” you're not alone. Send it to your photography bestie. Post it to your stories. Leave a review. Not because we asked—but because you wish someone had sent it to you sooner.\n \nAnd if your brain feels like a browser with 47 tabs open...\nMOTIV is the dashboard we created to quiet the noise and help you actually run your business. The strategy, structure, and systems you’ve been missing? They’re all in there.\nStart here: https://www.theprofitableportraitsocietyeducation.com/get-motiv\n\nAllison → lentillephotography.com / @lentillephotography\nJenny → jennycrugerphotography.com / @jennycrugerphotography\nHosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.","thumbnail_url":"https://img.transistorcdn.com/qqPk9K-vfxJXV_fC-0JPgfnwxb25fEixA9KyJODih3E/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85Yzdl/NzhiMDEwMmRjMjM5/ZjA0OWZmOTZkYTY2/NDc4Ny5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}