{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Product Innovation Series with Aram Melkoumov","title":"What Most People Misunderstand About Product Design - Sean Dekkers, Digits","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4f48cf5a\"></iframe>","width":"100%","height":180,"duration":2453,"description":"Sean Dekkers joins the show to discuss why design is primarily really about process and listening rather than beauty and aesthetics. He explains how finding worthy problems and listening to people dive deep into the problem is the heart of great design. Throughout the discussion, we explore why big companies keep repeating the design mistakes, how testing fast can save projects, how product designers and product managers work together and assess how important the visual part of design really is. Sean also shares a thrilling design story about his time working with Ferrari.","thumbnail_url":"https://img.transistorcdn.com/0vrU_PtSl5JQoxA300272dsWRQNAZw-nGwkBT02I2XI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIzNTAwLzE2Mjkz/Njg2ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}