{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Vibe Marketing","title":"ADA Compliance","html":"","width":"100%","height":180,"duration":1942,"description":"Those scary ADA compliance emails from law firms aren't going away. But here's the thing: the\nfixes are more straightforward than you think, and most of them will actually make your brand\nwork better for everyone. Craig opens this one admitting ADA compliance used to confuse and\nfrustrate him. Caitlin walks through what it actually means for your website, why roughly 10% of\nyour audience may not be seeing what you think they're seeing, and what you can do about it\nthis week.\nWhat we cover:\n● What ADA compliance for websites actually means (and why it's not just a legal\ncheckbox)\n● Color blindness by the numbers: why up to 10% of your audience sees your brand\ndifferently\n● The vibration effect: what happens when two colors are too close in contrast and why it\ncauses headaches\n● Fonts and accessibility: why choosing a cursive primary font could alienate a generation\nthat was never taught to read it\n● Plugins vs. full audits: affordable quick fixes and when to invest in a deeper analysis\nThe One Thing: ADA compliance isn't just about avoiding lawsuits. It's best practice design.\nBetter contrast, more readable fonts, and cleaner visual hierarchy don't just serve the 10% with\nvisual differences. They make your brand stronger for 100% of the people who see it.\nCraig Brooks is CEO of Clarity Creative Group. Caitlin Smith is a brand designer and strategist.\nNew episodes dropping soon. Follow Vibe Marketing wherever you listen to podcasts.","thumbnail_url":"https://img.transistorcdn.com/cpSubJblz6fIvSfx81KfvvAD9F-o47iyZH9oL2Q5OCk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOWI1/NjU2YTAxYjY4MTYw/OGZjMjVhZDAyZDFh/ZTU1OC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}