{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#368 S2 Episode 237 - IT’S A-NUTTER EPIC CLOSE: Understanding The “Human Variable” In Winning Or Losing In Sales","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/50b01e46\"></iframe>","width":"100%","height":180,"duration":401,"description":"It’s the final cut of A-Nutter epic series here in Sales Transformation, and in this episode, Greg and Collin will talk about the uncontrollable factors of losing a sale. Watch out as Greg gives his final thoughts and puts this series to an epic close. All of these, are only here in Sales Transformation.\n\nPower up your podcast experience by joining our Free Podcast Community!\n\nAre your Reps hitting their quotas this 2022? If not, then a Wingman Free Trial is what you need!\n\nHIGHLIGHTS\n\nWhy do we lose even when doing it right\nYou still gotta try\nNever forget you're selling to humans\nDifferent cultures, the same book\n\nQUOTES\n\nGreg’s emphasis on going to decision-makers: \n“Sometimes, even though you try the best to kind of get in front of people. You can't. So I always like to say you won't always get in front of all the decision-makers but you got to try.”\n\nCollin on the unavoidable human variable: \n“As a seller, there's just too many we're dealing with humans, there are just too many variables to be able to guarantee outcomes if you do everything right.”\n\nGreg in his book supporting across cultures: \n“Culture is still really important, the tactics of how you sell changes, depending on what country and but the strategies are largely the same. The things that you need to focus on. The various processes are largely the same.”\n\nConnect with Greg and learn more about what he’s been working on!\n\nAbout Greg\nAbout P3 Selling\nP3 Selling Website\n\nConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:\n\nAbout Collin\nAbout Salescast\nSalescast Community\nSales Transformation\n\nWanna kick off your own kick-ass podcast?\nAlready have one? How about growing it, or even monetizing it?\n\nLET’S TALK.","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}