{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sleep Matters Podcast","title":"Handpiece Allergy, Toxic Tammy, and DSM “Rocks” with Dr. Max Kerr (Part 1)","html":"","width":"100%","height":180,"duration":2032,"description":"The \"business of dental sleep medicine\" shouldn’t feel like a dirty secret - and PROFIT shouldn’t be a curse word in sleep. In this episode, Jason Tierney, Dr. Erin Elliott, and Dr. Max Kerr stop apologizing for building healthy businesses. Dr. Kerr explains how his own \"rheostat regret\"—a deep-seated dislike for traditional drilling and filling—led him to master the Entrepreneurial Operating System (EOS) and scale a massive sleep practice.\nFrom identifying the \"Toxic Tammys\" in your office to setting the 90-day \"Rocks\" that move the needle, this conversation is a roadmap for any dentist who wants to stop being the bottleneck in their own business.\nWhat’s on the Menu:\nThe Handpiece Allergy: Why Max traded the handpiece for systems and how that shift allowed him to scale patient care without burning out.\nThe Foundational “Underwear” of Business: Max explains why EOS is the \"base layer\" of a successful practice—if your socks and underwear have holes, your whole outfit (and your day) is ruined.\nThe \"Screw Tammy\" Protocol: How to handle the high-performing \"Toxic Tammy\" who is a hit with patients but a cancer to your team culture.\nVision vs. Hallucination: Why a mission statement isn’t enough. You need the Vision Traction Organizer (VTO) to ensure your team is actually following the map.\nSetting DSM \"Rocks\": A breakdown of the 90-day sprint and how to keep your team focused on big-picture projects instead of just daily fires.\nVoted Off the Island: Erin and Max discuss building a culture so strong that toxic employees self-select out before you even have to fire them.\nManaging by the Scorecard: How to use objective data to predict your month's success before you even look at a revenue report.\nThe Value Add:\nIt Connects Business Health to Patient Care: This episode makes it clear that strong care and strong operations belong together. A healthy practice can serve more people, more consistently.\nIt Gives Owners a Clearer Leadership Framework: Instead of living in...","thumbnail_url":"https://img.transistorcdn.com/52Qaaw05xuFHPCIyraqjh64o9mT1jbe9VlOf6cHLHwE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zMzg4/ZGE2MTI3YzQwNTcw/ZTRjYjBkNjBkZTZl/NTEyOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}