{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The 1% Edge","title":"E78 - Building a High Performance Sales Culture I Todd Priest","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/551308a8\"></iframe>","width":"100%","height":180,"duration":2173,"description":"In this episode of The 1% Edge, Carlos Nouche sits down with sales leader Todd Priest to explore what truly creates a strong and lasting company culture. Many organizations claim to have a great culture, but very few understand what it takes to actually build one.\nTodd Priest shares practical insights from decades of experience across startups, scale ups, and Fortune 15 companies. He explains why vision, strategy, communication, and hiring the right people are the foundation of a successful sales organization. The conversation also dives into leadership habits that strengthen trust, encourage open feedback, and help teams perform at their best.\nCarlos Nouche and Todd Priest also discuss how leaders can create buy in from their teams, why listening matters more than talking, and how celebrating wins builds momentum across an organization. Todd shares the leadership practices he uses with his own teams, including weekly reflection conversations and structured learning from both wins and losses.\nThe episode also touches on vulnerability in leadership, coaching rising sales talent, and the personal discipline required to execute consistently. Todd explains why execution is the key habit he focuses on every day to get 1 percent better.\nIf you are a sales leader, manager, founder, or professional looking to build a stronger team culture and improve performance, this episode offers practical lessons you can apply immediately.\nKey topics covered in this episode\nBuilding a strong and positive sales culture\nThe role of vision and strategy in leadership\nHow trust and transparency drive team performance\nCreating feedback loops inside sales teams\nEncouraging idea sharing and team buy in\nCoaching future sales leaders\nWhy execution and discipline matter for success\nConnect with Todd Priest on LinkedIn - https://www.linkedin.com/in/todd-priest/\nSubscribe to The 1% Edge for more conversations with leaders, entrepreneurs, and experts focused on continuous improvement and high...","thumbnail_url":"https://img.transistorcdn.com/rgoPozmqxOquZFiN7K2reWwvAKCexa9oxlrwdQazAHg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mZWQ4/Y2U4MjVmZWQ3MDJj/MWY2NDQ0MTMxYjdh/MGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}