{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The 1% Edge","title":"E78 - Building a High Performance Sales Culture I Todd Priest","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/551308a8\"></iframe>","width":"100%","height":180,"duration":2173,"description":"In this episode of The 1% Edge, Carlos Nouche sits down with sales leader Todd Priest to explore what truly creates a strong and lasting company culture. Many organizations claim to have a great culture, but very few understand what it takes to actually build one.Todd Priest shares practical insights from decades of experience across startups, scale ups, and Fortune 15 companies. He explains why vision, strategy, communication, and hiring the right people are the foundation of a successful sales organization. The conversation also dives into leadership habits that strengthen trust, encourage open feedback, and help teams perform at their best.Carlos Nouche and Todd Priest also discuss how leaders can create buy in from their teams, why listening matters more than talking, and how celebrating wins builds momentum across an organization. Todd shares the leadership practices he uses with his own teams, including weekly reflection conversations and structured learning from both wins and losses.The episode also touches on vulnerability in leadership, coaching rising sales talent, and the personal discipline required to execute consistently. Todd explains why execution is the key habit he focuses on every day to get 1 percent better.If you are a sales leader, manager, founder, or professional looking to build a stronger team culture and improve performance, this episode offers practical lessons you can apply immediately.Key topics covered in this episodeBuilding a strong and positive sales cultureThe role of vision and strategy in leadershipHow trust and transparency drive team performanceCreating feedback loops inside sales teamsEncouraging idea sharing and team buy inCoaching future sales leadersWhy execution and discipline matter for successConnect with Todd Priest on LinkedIn - https://www.linkedin.com/in/todd-priest/Subscribe to The 1% Edge for more conversations with leaders, entrepreneurs, and experts focused on continuous improvement and high performance.-...","thumbnail_url":"https://img.transistorcdn.com/rgoPozmqxOquZFiN7K2reWwvAKCexa9oxlrwdQazAHg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mZWQ4/Y2U4MjVmZWQ3MDJj/MWY2NDQ0MTMxYjdh/MGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}