{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Roofing Podcast: Hook Better Leads","title":"What is An Technical SEO Audit? How To + Tools + Checklist","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/55a79a97\"></iframe>","width":"100%","height":180,"duration":779,"description":"✓ Technical SEO is making sure the structure, code and 'crawlability' of your site is clean and easy for search engines to understand. \n✓ A couple SEO Audit tools:\n    - Screaming Frog\n    - Ahrefs\n    - SEOptimer\n✓ H1’s and H2’s \n✓ 301’s\n✓ Page Speed\n    - Gzip compression\n    - Caching\n    - Image Sizes\n    - CDN\n✓ Meta Titles & Descriptions\n✓ Thin and Duplicate Content\n✓ SSL Certificat\n✓ Robots.txt Sitemap.xml\n✓ Analytics\n✓ Usability\n\n(Why each matters)","thumbnail_url":"https://img.transistorcdn.com/7Q2Ku6oCjCt44xDd04_cDKiLPj9KU_zh0jj9IT5Vv2w/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzkwNDMvMTYzNjkw/NjY2Ni1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}