{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Healthy Enterprise","title":"Rise of Fractional Executives - Finding Your Suite Spot with Real Rousseau","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/55bf70c9\"></iframe>","width":"100%","height":180,"duration":1532,"description":"In this conversation, Heath Fletcher and Real Rousseau explore the concept of fractional management, particularly in the context of C-suite roles. Real shares his extensive background in engineering and business management, discussing how fractional executives can provide expertise at a fraction of the cost of full-time hires. The discussion covers the benefits of fractional engagement, the differences between fractional executives and consultants, and the strategic planning processes that fractional executives can help implement. Real emphasizes the importance of structure in creativity and how fractional executives can help businesses grow by providing accountability and expertise.\n\nChapters\n\n00:00\nIntroduction to Fractional Management\n02:56\nThe Rise of Fractional Executives\n05:57\nBenefits of Fractional C-Suite Engagement\n08:59\nIdentifying the Right Time for Fractional Support\n11:59\nStrategic Planning and Implementation\n14:49\nThe Role of Fractional Executives in Growth\n18:02\nLeveraging Experience Across Industries\n20:57\nConclusion and Future of Fractional Management\n\nGuest Information:\nGuest's Name: Real Rousseau\nGuest's Title/Position: Chief Strategy Officer\nhttps://www.linkedin.com/in/real-rousseau-5b150422/\nCompany/Affiliation: Bullzeye Media Marketing\nGuest's Bio: Real Rousseau is a seasoned business growth strategist with over 20 years of executive leadership experience spanning CEO, COO, and Business Development roles. He specializes in helping companies unlock revenue potential, streamline operations, and lead high-performing sales and marketing teams. Known for delivering measurable results—such as doubling revenue and boosting profit margins by 30% in just 12 months—Real combines strategic vision with operational expertise to drive sustainable business success.\n\nTakeaways\nFractional management offers executive expertise at a lower cost.\nThe rise of fractional executives coincided with the COVID-19 pandemic.\nFractional executives are part of the team,...","thumbnail_url":"https://img.transistorcdn.com/WKku9MQ84q-0q9Awqd5xdS4eoTolo1ocic6_1x8xlF0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mMjI4/MDliNWYyM2MxYWFi/NTkwZmIwNzJkYjk2/YjliMy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}