{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"Adidas Hats & Spiritual Musings: A Chat with a Marketing CEO","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/55f7e851\"></iframe>","width":"100%","height":180,"duration":2627,"description":"Join us in a dynamic conversation with Mike Falkow, CEO of Meritus Media, where his vibrant life experiences from sports to spirituality inform his unique approach to marketing and personal philosophy. Expect tales of surfing, creative marathons, and branding brilliance in an episode that oscillates between profound insights and delightful details.\nHere are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency Podcast.Getting deep on brandingPersonal journeys and businessThe influence of Peaky BlindersMike Falkow’s creative processThe problem with old agency models\nResources:Meritus MediaDevNoodle\nConnect with Mike Falkow:LinkedIn\nConnect with our hosts:Josh Hoffman - LinkedInAlex Garashchenko - LinkedIn\nQuotables:19:06 -   I hate being bored. I mean, if you really want to abstract it all the way down, that's it for me. Like I was having a conversation with my sister yesterday actually,  and she was like, it's good that you're doing things and blah, blah, blah. And I'm like, you know, I despise the idea of being unproductive. It really bothers me. And so, I, wherever that comes from for me, who knows, I think it's not even worth analyzing all that deeply. But like, I find great joy in being productive. I find that my morale comes up. I find that I tend to feel like I'm exchanging more with the world around me.  I feel like I'm in a better position to help the people who I care about. You know, like all those added benefits, but like sitting still for too long really drives me nuts and feeling lazy and feeling unproductive, and like, I'm not contributing like that.22:09 - And then also just having your biggest competition being yourself. Like, there's nothing that I can control about how that guy surfs that way. There's nothing that I can control about how that actor auditions for that part. Like, those are entirely out of my hands. So if I want to do the best job that I can do, all I need to do is focus on myself.13:08 - You need to...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}