{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Straight To Voicemail","title":"How can you create a culture of entrepreneurial thinking as you scale? | Nick Smarrelli, Professor and Director of Entrepreneurship, Butler University","html":"","width":"100%","height":180,"duration":342,"description":"It’s a classic story: an exciting vision and a bold team making it big with their entrepreneurial spirit… and as soon as they scale, it starts to fade. Decisions take longer, everything gets bogged down in approval processes, and the culture? It turns into a cycle of meetings, endless back-and-forth, and the dreaded “we’ll follow up next quarter.” What was once a fast, agile team now feels like it’s stuck in neutral.In this episode of Straight to Voicemail, Rachel Downey hears from Nick Smarrelli, Professor and Director of Entrepreneurship at Butler University. Nick shares how to keep entrepreneurial thinking alive through growth, highlighting the importance of speed over perfection, enthusiasm as a force multiplier, and embracing risk-taking. Nick’s approach shows that scaling isn’t about avoiding mistakes but learning quickly and adapting.You’ll learn:Why speed is more important than perfection when scalingHow to use enthusiasm to drive culture and team engagementWhy celebrating mistakes can foster innovation and growthJump into the conversation:(00:00) Why we wanted to hear from Nick(00:15) The importance of speed over perfection in scaling(01:00) How enthusiasm drives team engagement and culture(02:00) Normalizing risk-taking and celebrating failures(03:00) Why compounding small efforts leads to bigger outcomes(04:00) How adaptability is the key to success in scaling(05:00) The importance of learning and adapting as you scaleStraight to Voicemail is for CMOs, CEOs, and Heads of Marketing in B2B tech who want insights from the people who’ve been there. Each episode centers on one big question answered like a voicemail you’ll want to play again.Don’t miss this conversation! Follow Straight to Voicemail and explore our big little wins newsletter for more B2B content strategy insights. ","thumbnail_url":"https://img.transistorcdn.com/kcsJjjL5BsDeSRNvHPVg-g7CHTZu6haA07Cl6JSPut8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83Nzk3/OTRkNDFiMGY3MzU4/MTZjMTAwMzhiYjYz/NDQ3NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}