{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce On Tap","title":"How Ari by Ariana Grande Made $1B — No Ownership","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/57b41342\"></iframe>","width":"100%","height":180,"duration":2405,"description":"$1B in sales… and Ari by Ariana Grande barely owns it.• Why Ari by Ariana Grande scaled to $1B through licensing instead of ownership• How “Cloud” became a hero SKU by riding luxury fragrance dupe demand• The real unit economics behind a $70 perfume bottle• How Sephora and Ulta distribution turned it into a global brandAaron Alpeter is a supply chain operator who has worked with 200+ brands. He breaks down how Ari by Ariana Grande built their supply chain to support billion-dollar retail scale.","thumbnail_url":"https://img.transistorcdn.com/wnAqx4kSc44rvinPQKoXfUdJEYTnM0g-Kvm15K6WfNw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YWIx/OGMwNDI3NmYxY2Rk/NGJmNDA2MmUzZjVi/ODUyOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}