{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Called to Action","title":"Everything You Need to Know about LinkedIn’s New 360Brew Algorithm","html":"","width":"100%","height":180,"duration":3125,"description":"In this episode of Called to Action, Janet and Tucker break down exactly how this massive shift changes B2B brand visibility and what you need to do to stay in the game on LinkedIn, within AI chat, and the internet as a whole. In this episode, you will learn:✔️How LinkedIn’s 360Brew algorithm moves beyond hashtags, promotional posts, and virality to semantically understand the context and actual meaning behind your posts.✔️Why LinkedIn now cross-references your posts with your profile's headline and work history, and why a mismatch will suppress your reachThe new engagement metrics that actually matter, such as dwell time, saves, and sends.✔️A proven \"1-2-3 combo\" content strategy utilizing specific post types and LinkedIn features for high-performing content (and what is working best for Aimtal’s clients).✔️How LinkedIn has become the number two cited source for AI search engines like ChatGPT, and how to optimize your long-form content for Answer Engine Optimization (AEO)✔️The exact reporting strategies that will prove your LinkedIn strategy’s impact on pipeline & revenue.It is no longer just about winning the LinkedIn feed; it is about Answer Engine Optimization (AEO) and becoming the cited authority in the zero-click search era.Watch the full episode to discover the actionable tactics for upgrading and aligning your LinkedIn strategy.","thumbnail_url":"https://img.transistorcdn.com/hy9SB2c3gC0FLJdoiTCGbJ1PVtKFbQsak5XkBtD2yLs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jOGY1/ZWJkYmQ1MjZkNzE0/Y2U0ZTAxZjVhOTNh/ZjE1OC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}