{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Work Less, Earn More","title":"Ep 349: Everything I wish I knew before trying to sell online courses","html":"","width":"100%","height":180,"duration":3312,"description":"I put all my effort into building an amazing course and thought that alone would be enough. Well, it wasn't- and it cost me a year or two of spinning my wheels before anything sold.\n\nIn this episode, I'm breaking down everything I wish I knew before I ever tried to sell an online course. After almost ten years of doing this (eight of them actually profitable), I've learned the hard way what makes some courses actually sell while others just sit there. This one's for anyone who has an online course idea, is building one right now, or already has one that isn't converting the way they hoped.\n\nIn This Episode, I Cover:\nWhy a great course is almost never enough to make it sell on its own\nThe real reason people buy a course (and it's NOT the content inside it)\nWhy cramming in more modules and bonuses usually backfires\nWhy pricing based on your hours of video is quietly costing you money\nThe uncomfortable truth about giving away your best material for free\nWhy your first launch is guaranteed to teach you more than it earns you\nThe one thing that can quietly wipe out your course business's profit margins\n\nFREE Resources to Grow Your Online Business:\nFree Audio Course ($100K Method): https://www.gillianperkins.com/100k-method-signup\nSmall Business 101 (Free Course): https://gillianperkins.com/free-training-small-business-101/\n\nWork with Gillian Perkins:\n$100K Mastermind: https://gillianperkins.com/100k-mastermind\nStartup Society: https://startupsociety.com\n\nConnect with Gillian:\nWebsite: https://gillianperkins.com\nInstagram: https://www.instagram.com/gillianzperkins/\n\nScreenshot this episode, share it to your Instagram Stories, and tag @gillianzperkins — I love seeing which lessons resonate most.\n\nUntil next week — stay focused and take action.","thumbnail_url":"https://img.transistorcdn.com/jSVFNaMVaq2xN_XXMdPWb2thI2IwCmxWI1ny0RZrwGE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5MjUwLzE3MDY2/NDcyMjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}