{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Productive Insights Podcast: Business Growth for Independent Professionals with Ash Roy","title":"285. Seth Godin on Selling Your Services Without Feeling Salesy","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/59462b39\"></iframe>","width":"100%","height":180,"duration":514,"description":"Ash Roy interviews bestselling author Seth Godin on why imposter syndrome is a sign of doing important work, and how to use honest tension — not pushy tactics — to sell your services, membership, or community.\nTimestamps\n0:00 — Intro: Imposter syndrome & selling\n0:23 — Ash's background & the question\n0:51 — Seth: \"You are an imposter — and that's a good thing\"\n1:19 — Why selling requires creating tension\n2:06 — The law firm directory story\n4:00 — How do I create tension for my membership?\n4:49 — The Joe Mancuso CEO circle story\n6:28 — The flu shot analogy: tension because it's true\n6:43 — Ash's takeaway: tell the truth about what's at stake\n7:32 — Outro & link to full conversation\n🍿 WATCH NEXT:\n- Seth Godin Full Conversation: https://youtu.be/yKPYFcdQNnI\n- Fishburners CEO on startups and entrepreneurship https://youtu.be/kaT_FCCJ5zo?si=YaFBNPf25uSCzupy\n- Hiring The Best People: Tips to find great employees In 2024 - https://youtu.be/3dXSdnHYpyc\n💌 Free Weekly Productivity Insights: https://www.productiveinsights.com/newsletter\nMY FAVOURITE TOOLS & GEAR\n📚Kajabi- Go from creator to business https://kajabi.com/?utm_campaign=home_trial&utm_content=19224&utm_medium=affiliate&utm_source=Ash+Roy\n⏰ Thrivecart- Grow income from your existing traffic https://thrivecart.com/private-pilotprogram/?affiliate=productiveinsights\n⚙️ Automation Agency - A virtual marketing tasks team https://affiliate.automationagency.com/idevaffiliate.php?id=pinsights\n✍️ Shortform - My favourite place for book summaries - https://www.shortform.com/app/signup?utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-8FmFGcVNrjtTAiEtPFjyhIVlIVVhoJ9S74Ssr_K8G6Q63dYi3FAfFoeCSxz_tJahH2WLhb\n⏰Rescue Time - Track your time and increase effectiveness https://www.rescuetime.com/rp/timesave/plans\n💬TextExpander- Speed through your emails https://shareasale-analytics.com/r.cfm?b=1512519&u=1911347&m=81274&urllink=&afftrack=&shrsl_analytics_sscid=b1k4%5Fsdaur&shrsl_analytics_sstid=b1k4%5Fsdaur\nMY OTHER SOCIALS:\n🌍  My...","thumbnail_url":"https://img.transistorcdn.com/9b1RpM1m3U08ppoA1O0r7cNVKH_QBA7NI1mjnPne1fg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NGRl/YTNiMGIxMTU5MGU2/YzFhY2VkODIzM2Q2/NmQ5ZS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}