{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Pharma Insights 🩺","title":"Integrating Sales and Marketing for Enhanced HCP Engagement","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/59627b3b\"></iframe>","width":"100%","height":180,"duration":3647,"description":"We had the privilege of hearing Mehrnaz Campbell and Harmeet Seth discuss traditional and innovative approaches for optimizing pharma and life sciences team experiences. 🚀💬 Speakers and moderators✨ Mehrnaz Campbell, Founder & CEO at Cheemia, and author of the book “The Omni Advantage: Accelerating Behavioral Change with Omnichannel in Pharma Sales Engagement.\"✨ Harmeet Seth, Healthcare Marketing Consultant at Harmeet Sehra Ltd., and Senior Advisor specializing in Omnichannel Marketing and Data-Driven Strategies.🎙️ Moderated by Juliana Maria Kreisel and Stefan Repin from Platforce.In this episode of Pharma Insights, we discussed the omnichannel strategies and the importance of collaboration between sales and marketing.","thumbnail_url":"https://img.transistorcdn.com/7t-JCiDStf5UKXAamOt2l-88ZAvgbbqqjegswmT_tF4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jMWY3/OTY0MTUyNjRmNzNh/YjkyOTQ2ZmVlNzli/NDFmNS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}