{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Startup CPG Podcast","title":"Should You Apply for Startup CPG's Founders & Funders?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/5a200ad7\"></iframe>","width":"100%","height":180,"duration":1225,"description":"In this bonus solo episode, host Daniel Scharff breaks down everything founders need to know about Founders & Funders, Startup CPG's flagship fundraising event happening December 10th in New York City, to help you decide whether you should apply.\n\nDaniel explains why he built the event: after hearing founders describe spending up to 50% of their time on fundraising, he wanted to create a highly efficient, application-based summit that brings together the top 100 VCs in emerging CPG with the community's strongest brands for a single, high-impact day. Unlike the free, ticketed regional roadshows Startup CPG runs throughout the year, the December event is capped, competitive, and application-based, designed around fast, curated one-on-one meetings rather than open networking alone.\n\nDaniel walks through exactly how the day works, from the one-pager application brands submit ahead of time (which VCs review to select the meetings they want) to what a typical five-to-ten-minute investor conversation actually looks like. He also shares who's already confirmed to attend, from major retailers to dozens of top consumer VC firms, and offers honest, practical advice on applying, including how early you should apply and what actually matters in your application video.\n\nListen in as he covers:\n\nWhy Daniel created Founders & Funders after hearing founders describe spending half their time on fundraising\nThe difference between Startup CPG's free, ticketed roadshows and the application-based December summit\nHow the one-pager application works, and why VCs use it to pre-select which brands they want to meet\nWhat a typical one-on-one meeting at the event actually looks like, and how long they really last\nWhy Daniel believes even brands not actively fundraising yet should consider applying for 2027\nThe retailers and VCs already confirmed to attend this year's event, including 7-Eleven Ventures, Albertsons, Walmart, and dozens of leading consumer VC firms\nHow the rolling, batch-based...","thumbnail_url":"https://img.transistorcdn.com/pMuUaMpWaAi3tfCEgC2OkLBVzokuLjLsIzwDIbGFqi4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hMTFl/MTgxNTNlZTAwZjU1/ZmNmNWM1ZjkwMDg5/NTU4MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}