{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Podiatry Marketing","title":"Should You Open Your Online Calendar For AI Booking?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/5b700869\"></iframe>","width":"100%","height":180,"duration":2023,"description":"In this episode of Podiatry Marketing, Jim McDannald, DPM, and Tyson Franklin discuss Jim wearing a purple Stella’s Playground shirt to support an accessible playground project in Milwaukee inspired by a friend’s daughter, Stella, who has been recovering after brain cancer surgeries and rehab. They then shift to how Google Gemini has begun booking doctor appointments via Zocdoc in the U.S., moving patient behavior from searching for providers to directly securing available times, often based on insurance and real-time schedule access. Jim explains why clinics may lose patients if their calendars aren’t visible to these AI/booking networks, the tradeoffs of schedule control and patient screening, and privacy considerations like HIPAA compliance and BAAs.\nThey discuss costs and ownership issues with intermediaries such as Zocdoc and recommend turning on EMR online scheduling, starting with limited visit types or days, and ensuring practice information is accurate across profiles.\n✉️ Contact: jim@podiatrygrowth.com","thumbnail_url":"https://img.transistorcdn.com/SFey6gWAGHHkGJeindvRQVHk-y5D67HhAAE_oS3R8lQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3MTY2LzE2NDEy/NjQyMzUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}