{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The STRONG Roofer™ w/ Adam Bensman","title":"Control Your Leads! 5 Steps to Build Your Own Roofing Call Center","html":"","width":"100%","height":180,"duration":2131,"description":"One of the most frustrating parts of running a roofing company right now is feeling like someone else controls your growth.\nMaybe it's the lead company.\nMaybe it's the marketing agency.\nMaybe it's a referral source that's slowed down.\nOr maybe it's the simple reality that every lead seems to cost more than it did a year ago.\nWhen leads get tight, most contractors react the same way:\n\"We need more leads.\"\nBut in many cases, that's not actually the problem.\nThe real problem is control.\nWhen your business depends entirely on outside sources for opportunities, you're constantly reacting instead of proactively creating growth.\nThat's exactly why I sat down with RSA mentor Kody Landals.\nAfter building and scaling an in-house call center for his own roofing company, Kody went on to help implement the same systems across multiple roofing brands.\nWatch this interview where Kody breaks down the 5-step framework for building your own roofing call center.\nA few of the topics we cover:\n• The first numbers you need to know before spending a dollar on leads\n• The technology stack that makes an in-house call center possible\n• Why hiring for personality beats hiring for call center experience\n• How to create scripts, scorecards, and accountability systems that actually work\n• The daily metrics that tell you whether your lead generation is healthy—or headed for trouble\nIf you're looking for more control, more predictability, and a practical framework for building an internal lead generation engine, I think you'll get a lot from this one.\nStay strong.\nP.S. Kody is working with contractors like you on lead generation, call center builds, phone sales, and scaling. If you want to join Kody, the other RSA mentors, and surround yourself with a community of value-aligned roofers growing together, then joining The Roofing STRONG Alliance™ community might be for you: https://rsa.pro/\nMembership is now included at no additional cost for The TAMKO Edge® Certified Contractors.\n=============...","thumbnail_url":"https://img.transistorcdn.com/PaHOnvzPtAbZuaDqKsH4zhz8OxPaxPTyVAt8o8SBBks/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lNjAw/ZDMwMzVlODc3ZjI1/MWVlOWMzMGI5Nzli/ZDY0My5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}