{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Elevated Coach Podcast","title":"The EXACT Personal Brand Guide for Coaches Doing 6 Figures in 2026","html":"","width":"100%","height":180,"duration":1360,"description":"Here are 3 ways we can help you:\n1️⃣ Build your coaching offer (FREE) in 5 minutes with the Offer Alchemist 👉 ⁠https://ssd.theelevated.coach⁠\n2️⃣ Steal my entire playbook - how heart-led coaches build to £10k–£30k months 👉⁠https://playbook.theelevated.coach⁠\n3️⃣ Test drive the ECC for 14 days for £1 👉 ⁠https://test.theelevated.coach⁠\n\nConnect with Joel here:\n⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠\n⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠\n⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠\n\nKey takeaways:\nThe importance of understanding your wiring and energetic signature in content creation\nJoel's personal story of investing in a branding coach and finding his authentic way\nThe concept of 'your blueprint' involving human design, gene keys, and numerology\nWhy copying others' strategies is ineffective and how to discover your own way\nThe significance of depth and completeness of thinking in marketing\nHow to articulate your old way versus the new way to stand out\nThe role of defining your enemy and building your lexicon in branding\nFocusing on one ideal client instead of demographics for better engagement\nThe four pillars of your world: stories, setting, scars, and stack\nThe process of building a personal brand from the inside out for sustainable success\n\nSound bites:\n\"Most personal branding advice isn't made for heart led coaches\"\n\"Content creation should feel light and easy\"\n\"Depth of thinking builds trust and confidence\"\n\nTime stamps:\n00:00 Joel's message to exhausted coaches and the focus of this episode\n02:25 Joel's experiment with a branding coach and the results\n03:24 Realizing the importance of aligning with your energy and signature\n04:22 Working with human design and finding your unique way of creating content\n05:17 The pitfalls of copying others and the value of depth in branding\n06:12 Why becoming someone worth following is the most profitable strategy\n07:08 The four parts of your world: stories, setting, scars, and stack\n08:34 Sharing...","thumbnail_url":"https://img.transistorcdn.com/iNorj8A3L7UQiQCCRkrb6A1y-P7YeRbniPyoh5ylK8k/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iMGY2/MTViMTk2MWE0YTk1/YzQ3ZjI2ZTY5MjRh/ODVkZi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}