{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Making It with Jess Ekstrom","title":"From The Today Show to Building AI That Tells Human Stories with Patrice Poltzer","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/5d486fa1\"></iframe>","width":"100%","height":180,"duration":2337,"description":"Have you ever felt completely lost in your career, only to find that your most challenging experiences became your greatest assets? And how can AI, often seen as a threat to creativity, actually unlock your most authentic stories?This week on Amplify, Jess sits down with Patrice Poltzer, co-founder of My Story Pro AI, a storytelling and AI strategist, and a former award-winning producer for The Today Show. Patrice has a somewhat non-linear journey - from the grit of door-to-door book sales and navigating a toxic startup culture after leaving her dream job, to more unexpected pivots and entrepreneurial endeavors.Plus Patrice talks about her \"lost twenties\" - and why they were foundational to her success.Tune in for:Why embracing non-traditional career paths and \"being behind\" can be your unfair advantage.The unexpected \"grit\" and \"hustle muscle\" developed through challenging early career experiences.Patrice's jarring experience transitioning from a dream corporate job to a toxic startup, and what she learned about knowing when to walk away.How a personal crisis (her husband losing his job, moving to a new country) became the \"fire energy\" that fueled her entrepreneurial leap into AI.Why Patrice, as a seasoned storyteller, initially resisted AI but was \"jolted\" into embracing it.Her revolutionary approach to AI: using it as a \"mirror\" to uncover your deepest insights and understand your audience, rather than just generating content.The crucial difference between soulless AI-generated content and emotionally connective storytelling.How Patrice’s tool, My Story Pro AI, acts as a \"third-party\" coach, helping founders overcome self-censorship and unleash their authentic voice.Why small business owners and solopreneurs now have access to \"six-figure marketing research insights\" through AI, a previously unattainable advantage.How AI can help you \"get out of your own feedback loop\" and broaden your perspective on what truly resonates with your audience.Patrice's advice...","thumbnail_url":"https://img.transistorcdn.com/UeJn2_qX0SbHd9je8M1i3xYiHk_fwyHMoyDCBRs8oF8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mNTBk/MGE4MGJlZWNlNDM5/ZjAxOTM5MzA2ODI3/MzUwMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}