{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Whitespark Local Update","title":"Map Pin Discovery, More Local Packs, Clicks Drive AI Visibility | E26 The Whitespark Local Update","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/5dfc5962\"></iframe>","width":"100%","height":180,"duration":1169,"description":"Claire Carlile and Darren Shaw are back with a new episode of the Whitespark Local Update. Here’s what they cover in this one:📝 The Truth About Multi-Location Franchise SEO (And Why AI Isn’t What You Think) (NearMedia and Steve Wiideman)📝 Brands, Imagery, Reviews & Intent Pages: What Actually Drives Multi-Location SEO Now (Part 2) (NearMedia and Steve Wiideman)📝 If your local rankings are off, your map pin may be the reason (Claudia Tomina)📝 AI Is Not Search. Here's What It Actually Is (Brittney Muller on The Ross Simmonds Show)📝 How Google Click Signals Drive SEO Rankings and AI Answers (Cyrus Shepard)📝 The SERP in 2026: A data-driven feature analysis (Stat Search Analytics)📝 The top 5 SERP features of 2026 and how to appear in them (Stat Search Analytics)📝 20 Local Developments You Need to Know About from Q1 2026 (Miriam Ellis)","thumbnail_url":"https://img.transistorcdn.com/mAqjtfoqdTRK3C6rpFPBwUThbpMKrLEzQ_pXoPCcUWI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lMTNk/YjlmNjIyMjUyNzE5/ZTRiZWI0MGRiOWJi/YjYxNC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}