{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Grit Mindset with Matt Rosen","title":"He Bought a Dying Business and Brought It Back to Life (Ep. 15 Re-Release)","html":"","width":"100%","height":180,"duration":2089,"description":"Homero Gonzalez grew up just 13 miles from downtown Dallas in a neighborhood with no grocery store and no restaurants. Decades later, his path would take him through the Dallas Museum of Art, SMU, sales, the West Texas oilfields, and eventually entrepreneurship.\n\nThen he put everything he had on the line to buy half of his father-in-law’s struggling painting company.\n\nIn Homero’s words, the business was already “in the grave being covered up.” He decided to pull it out and resuscitate it.\n\nIn this episode of The Grit Mindset with Matt Rosen, Homero shares the lessons that shaped him—from staring at an empty commission box on the last Friday of the month to the mentor who gave him a set of golf clubs and one year to change his trajectory.\n\nHe also shares the question he asks himself every morning: Am I destroying wealth, or am I creating it?\n\nFour years into building his company, Homero describes the business as a toddler—messy, bruised, stumbling, but growing. It’s an honest conversation about entrepreneurship, risk, resilience, and the grit it takes to keep building when success is anything but guaranteed.","thumbnail_url":"https://img.transistorcdn.com/anf80sOCVdh5Hiv0ixBIHKdWjkGFtHMHvNN8JpCralw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hNWQ1/YWVjYjk3OTBkMzk5/M2U5YmU0MmMzZGUy/MDBjOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}