{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Remix","title":"From Overstock to Opportunity: How B-Stock Powers Inventory’s Second Life","html":"","width":"100%","height":180,"duration":1374,"description":"Resale may be having a mainstream moment on the consumer side — but behind the scenes a much larger B2B engine has been quietly evolving for nearly two decades.\n\nRecorded live from the show floor at NRF 2026, this episode of Retail Remix features Nicole Silberstein in conversation with Marcus Shen, CEO of B-Stock, a technology platform and marketplace that helps major brands and retailers efficiently sell excess and returned inventory to a network of small business buyers.\n\nMarcus shares how the resale landscape is shifting, why brands increasingly need tighter control over where their excess inventory lands and how AI is helping both sellers and resellers manage volatility, pricing and profitability. The conversation also explores how inflation and changing consumer attitudes have reduced the stigma around secondhand goods, fueling downstream growth in the resale ecosystem.\n\nKey Takeaways\nHow B-Stock connects major retailers and brands with small business resellers to reduce the financial impact of returns and overstock;\nWhy brands now demand more discretion and control over secondary market distribution;\nHow AI is helping normalize messy inventory data and predict resale value;\nWhy volatility in inventory mix makes technology essential in B2B resale; and\nHow inflation and shifting consumer sentiment are accelerating resale adoption.\nPLUS Hear about the craziest products Marcus has seen come through the platform recently.\nRelated Links\nLearn more about how B-Stock powers B2B resale and liquidation\nRelated reading: A Better Return on Returns: How Data is Redefining B2B Resale Strategies\nExplore more NRF26 coverage and retail insights from Retail TouchPoints\nSubscribe so you don’t miss more episodes of Retail Remix from the show floor of NRF26","thumbnail_url":"https://img.transistorcdn.com/C1sENdp39uqABVG62swhYhHJtUlW4KaRYcD-MRFgU-4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc2MzYvMTU4MTM3/Nzc3MC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}