{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"Dunkin’ Donuts Uses Limited Edition Merch To Boost Revenue (And You Can Too) #291","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/5f9a37a9\"></iframe>","width":"100%","height":180,"duration":283,"description":"In the last year, Dunkin’ Donuts has dropped limited edition joggers, bedding, tandem bikes, shoes, iphone cases, keychains, and sunglasses. And it sells out almost instantly. But they’re not the ones getting into merch…brands like Fly by Jing, CROSSNET, Netflix, Curie, Kinfield, and Golde are all using merch to boost revenue. And if you have a healthy customer count and a high repeat customer rate, it’s time to give it a shot.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}