{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Exitwise Productions","title":"The Wise Exit | To Sell Or Not To Sell | Edin Basic","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/60e2c6af\"></iframe>","width":"100%","height":180,"duration":2887,"description":"EPISODE 60: THIS WEEK'S GUEST - EDIN BASIC\nIn this episode, Exitwise Co-Founder & CEO Todd Sullivan speaks to Edin about:\nThe importance of understanding market trends to know when to invest and when to sell \nUnderstanding your exit strategy to make the right decisions while you're building your business, and;\nHow to be ready when your ideal buyer comes knocking\n\nGUEST BIO:\nEdin Basic began his journey as a refugee from war torn Bosnia, leaving school before completing his final exams to escape to London with no money in his pocket (and not able to yet speak English).\nAfter years of searching, surviving and gaining different experiences in the restaurant industry, Edin's entrepreneurial mindset led him to start his own company, Firezza.  Along the way he raised money from VC funds and angel investors, scaled up his business to 17 locations, and eventually sold to his largest competitor, Pizza Express.\nSince then, Edin is a headline speaker across Europe, hospitality consultancy, has started multiple food & beverage concepts in the UK and abroad, and supports founders on their journey with his own \"been there done that\" experience.\nWHERE TO FIND EDIN BASIC:\nLinkedIn\n\nEPISODE REFERENCE AND READING MATERIALS:\nHony Capital-backed PizzaExpress completes acquisition of Firezza\nBeyond Venture Capital: Exploring Funding Options for Entrepreneurs in 2023 (Exitwise blog)\nThe Wise Exit is an Exitwise Production. Are you a business owner looking to sell your business faster, for more, and with less complexity? Learn how Exitwise's founder-led team helps you maximize your exit value and simplifies the M&A process: https://exitwise.com/ ","thumbnail_url":"https://img.transistorcdn.com/kqLXcfQkTy9HseHP4Vc-qeq0XdZG0N4iHaTw712bSUY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wZWEw/ZTU4ZGRlMGUwZDJk/MTM0YTA5OWQ4Yjk1/ZDQ0Yy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}