{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 166: What’s Working In Live Video Broadcasting With Crowdcast Founder & CEO Sai Hossain","html":"","width":"100%","height":180,"duration":1952,"description":"\nThe Nitty Gritty\n\n* The live video broadcasting opportunity Sai Hossain saw for creators and entrepreneurs that inspired him to create Crowdcast\n* How small business owners are generating leads with live video and 2 key ways they are using live video to drive revenue\n* How live video is working for small business owners today as they build audiences and nurture relationships\n* Plus, the inside scoop on the future of video broadcasting and some features coming soon to Crowdcast\n\nMust See TV might be all but a thing of the past but there is still one place where appointment television is alive and kicking: live video broadcasting.\nToday, you can get up close and personal with your favorite brands, celebrities, influencers, and entertainers streaming places like Instagram Live, Facebook Live, and YouTube Live. Plus, you can hang out with a community of fans, ask questions, and suggest topics while you watch.\nBut live video broadcasting isn’t just for internetainers. By 2021, live video is projected to be a $70 billion industry and small business owners and emerging creators are using it for big business results.\nSo, how, in the current environment, are business owners using live video to power their businesses?\nSai Hossain, founder and CEO of Crowdcast, is leading the charge. He’s taking live video broadcast beyond the webinar to build audiences, nurture relationships, and drive revenue.\nWe release new episodes of What Works every week. Subscribe on Apple Podcasts so you never miss an episode.\nHelping people share their knowledge\n“How can I create a new live video experience that is really focused on conversation?” – Sai Hossain\nWhile on a retreat in Costa Rica with creators and thought leaders, Sai learned about a key challenge influencers faced in expanding their audiences and spreading their messages: outdated webinar software and clunky online course platforms.\nHe discovered an opportunity to help creators and entrepreneurs share their knowledge, host...","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}