{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Insider's Guide To Finance","title":"Raising Capital Means Taking Risks w. Kyle Dunn","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6204df15\"></iframe>","width":"100%","height":180,"duration":3405,"description":"Kyle Dunn, CEO of Meyler Capital, sheds light on the importance of building a brand when raising capital and the requirement to take 'marketing risk' in doing so.\r\n\r\nKyle and his team help fund managers raise capital for their investment funds. He makes the point that great marketing is about building loyalty and brand integrity, which means that raising capital should not start with asking investors for money.","thumbnail_url":"https://img.transistorcdn.com/VfJRaWtqgMHMVTHXtKF2E5CoLBi7MQNSG6llSrRihhM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE5NTUwLzE2NTc2/NDU0MDEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}