{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Profit. Grow. Exit.","title":"SE01 E11 Why MSP Owners Need to Stop Chasing Every Client Clark Sandlin","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/633370cc\"></iframe>","width":"100%","height":180,"duration":1884,"description":"In this episode of Profit, Grow, Exit, Abi Walsh sits down with Clark Sandlin, President/CEO of Zyrka, to talk about building a highly specialized MSP serving private equity firms, hedge funds, family offices, and high net worth individuals.\nClark shares the incredible story of how he went from managing IT inside a global private equity firm to launching his own MSP with clients already lined up from day one. From raising a newborn daughter while learning how to run a business overnight, to navigating rapid growth, leadership challenges, and company culture shifts, this conversation is packed with real lessons for MSP owners and entrepreneurs.\nAbi Walsh and Clark Sandlin dive deep into:\n* Growing an MSP through referrals instead of traditional marketing\n* Why niching down transformed Zyrka’s business\n* The dangers of chasing every client and every opportunity\n* Building a strong company culture that retains great talent\n* Leadership mistakes, burnout, and learning to empower teams\n* Managing generational shifts in the modern IT workforce\n* Using Culture Index and personality assessments to build stronger teams\n* Why women are thriving in tech and customer-focused MSP roles\n* How MSP owners can scale without losing their identity\nIf you’re an MSP owner, IT leader, entrepreneur, or business owner looking to grow sustainably while building the right culture, this episode delivers practical insights and honest experiences from over 20 years in the industry.\nGuest:\nClark Sandlin\nPresident/CEO\nZyrka\nConnect with Clark Sandlin on LinkedIn - https://www.linkedin.com/in/clarksandlin/\nSubscribe for more conversations on MSP growth, leadership, scaling businesses, company culture, and successful exits.\n#MSP #ManagedServices #ITServices #BusinessGrowth #Leadership #Entrepreneurship #PrivateEquity #MSPBusiness #TechLeadership #CompanyCulture #BusinessOwner #ProfitGrowExit #AbiWalsh #ClarkSandlin #Zyrka\nI hope you enjoy this episode! Give it a like, share, and subscribe to not...","thumbnail_url":"https://img.transistorcdn.com/V8Jpt44Goi-hNQy1KvyNx7fbiwIT18eyHi7H5A_V0HU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kNWUw/MTQ4Yjc2ZDg1ZjA3/M2VlZmJkNzI1YzFm/NWZiOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}