{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"NWA Founders","title":"#39 - Are Traasdahl (Crisp, Arkade)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/63c5385e\"></iframe>","width":"100%","height":180,"duration":3200,"description":"What if one of the biggest business opportunities in the world was hiding inside a problem most people never think about?In this episode, Are Traasdahl, founder of Crisp and Arkade, shares the story behind building a company aimed at solving one of the most overlooked global challenges: food waste. With one-third of all food produced globally lost before it ever reaches consumers, Are saw not just a broken system, but a massive opportunity to rebuild it using data, technology, and AI.SummaryAre walks through his journey from growing up in a small town in Norway to building and exiting multiple technology companies in the U.S., including early innovations in mobile content and programmatic advertising. But Crisp represents something different. Inspired by a trip around the world where he witnessed both massive food waste and deep food insecurity, he set out to build a data platform that connects the entire retail supply chain—what he calls a “supply web”—to reduce inefficiencies at scale. At the core of Crisp is a simple but powerful idea: if you can unify data across retailers, suppliers, and distributors, you can dramatically improve decision-making—from what gets stocked on shelves to how products are priced and distributed. What started with zero customers and tens of millions invested in technology quickly accelerated during the pandemic, growing to thousands of brands as the industry realized the need for better data visibility and collaboration. Beyond the business itself, Are shares a broader philosophy on building: focus on solving meaningful problems, be willing to invest ahead of the market, and commit to creating something that delivers value not just for customers—but for the world. His “triple bottom line” approach—good for the world, good for customers, and good for the business—offers a compelling framework for founders thinking about long-term impact. Highlights00:00 Why is Are building in NWA?4:00 Are's other companies (Thumbplay, Tapad)19:00...","thumbnail_url":"https://img.transistorcdn.com/cZx0QH4NDDsfTzCuRyOPmG2L5qXGaYahrg-ELcKxcwc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jMzYw/MDBiMGUzNThjNjIy/ZjFmY2UxMzgyYTk3/MjdhYS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}