{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Selling From the Heart Podcast","title":"Leveraging LinkedIn for Business featuring Bill McCormick","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/645b8302\"></iframe>","width":"100%","height":180,"duration":2055,"description":"In this episode of the Selling from the Heart Podcast, Larry and Darrell are joined by Bill McCormick to talk about how sales professionals can authentically connect on LinkedIn. From avoiding antisocial digital behavior to showing up with heart and service, this episode dives into the core principles of selling with purpose. Bill shares real examples and tactical ways to build trust and start genuine conversations—plus, listeners can access his social selling video course for free!","thumbnail_url":"https://img.transistorcdn.com/n0ZRdDRG3wDfbthdUV_eFsMqptVAYkz5BxmFn3LZimI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xOTcw/NWMwNmUwYTM4MTNj/OTUwMTkzNzZkYzRj/NGEwMC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}