{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Brand ED Podcast","title":"4 Wins #263 — You're Too Good to Market Yourself","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/64efa78b\"></iframe>","width":"100%","height":180,"duration":706,"description":"You're probably too good at what you do to market yourself well. In this week's 4 Wins: a free printable calendar tool, why more marketing makes things worse, rules vs. wisdom, and the COO-style AI agent I'm building for my own consulting business.——Every Friday I pack 4 wins into under 4 minutes — a tool to try, a client question answered, something to think on, and a personal story that connects to your business. This is Issue #263 and the first-ever issue recorded for YouTube (after 262 previous email-only issues).IN THIS ISSUE:🏆 WIN #1 — A Free Printable Annual Calendar (NeatoCal)Miss the days of a simple, printable year-at-a-glance calendar? NeatoCal is a free tool hosted on GitHub that lets you print a fully customizable single-page annual calendar — no account, no subscription, no hassle. Check out the YouTube issue where I walk you through a live demo so you can use it even if you've never heard of GitHub.→ Try NeatoCal: https://github.com/abetusk/neatocal?ref=robbyf_com-issue_263🏆 WIN #2 — Why More Marketing Actually Makes Things WorseThis is Part 4 of an ongoing series. The harder truth? The better you are at what you do, the worse you are at marketing yourself. I call it the Knows-Nose Problem — you know too much and your nose is too close to your own work. I share two embarrassing (and real) quotes from my own client call transcripts to prove it.🏆 WIN #3 — Rules vs. WisdomRules only get you so far. What running a business actually requires is wisdom — the hard-earned, often-lost art of discerning good from bad in complicated situations.🏆 WIN #4 — Building a COO-Style AI Agent for My BusinessI'm an idea factory. And idea factories create pollution. So I've started building a COO-style AI agent to cut through the noise — one that confronts my weaknesses, calls me out, and helps me navigate the flood of ideas scattered across notes, transcripts, and memory.LINKS MENTIONED:🎬 Subscribe to the 4 Wins YouTube (free): https://youtu.be/RdkORxn2-cM📧 Subscribe...","thumbnail_url":"https://img.transistorcdn.com/F3zs_C4sBp-e-ZzD3zGrZ1Cs-E7NAHu75ooHheZpqtc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwODI1LzE2MTk5/NjU4NTYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}