{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Web Canopy Studio Show","title":"33: 4 Strategies For Building Brand Awareness Through Your Website","html":"","width":"100%","height":180,"duration":967,"description":"Brand awareness is one of the most critical components to your marketing… Yet it’s probably the hardest aspect of your job to measure. \nWe are hardwired to think that brand awareness means buying huge billboards, large social media campaigns, astronomically high ad budgets, SEO everywhere, and more.\nBut where does your website fit into this picture of building brand awareness? Does it play any role at all, if any?\nThe answer most certainly should be a resounding \"YES\". \nIn this episode, John Aikin is going to reveal a four-part strategy that's gonna make your website a potent tool in building your brand awareness and getting more customers.\nIn this episode, you'll get to know:\n1️⃣  Why getting a bit “chatty” with your visitors is important to convert them into customers. And that one tip, which if implemented can deliver immediate results.\n2️⃣  How to leverage stories, and why thinking about design within those stories can empower your customers to stay with you for life.\n3️⃣  The single most important element to implement on your website to improve your brand awareness and how memorable you are.\n4️⃣  How to create a greater sense of belonging among your customers and why thinking about community is the next wave of brand building.\nStick around, you’re going to want to take notes on this one my friends! \n-----\nView The Website Conversion Framework Graphic Here: https://www.webcanopystudio.com/blog/6-keys-to-a-high-converting-website  \nHow well does your website perform today?\nGet This Free Website Assessment Report Today!\nAre you frustrated with your website’s performance? Is it a clearly outdated thorn in your side? Do you wish you could actually use your website as the #1 sales tool for your business and consistently put high-quality leads on your calendar for calls and demos?\nIf you want a customized action plan for how you can actually achieve all of this, then you need to take our free Website Conversion Assessment at...","thumbnail_url":"https://img.transistorcdn.com/PIQwdcWo0gAF1_dv5t2oKBJ31lp_ERiLTKdGeCwYUfo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wNThm/OTQ1MjAzZWFjNGMy/YjZhYWNkZDNmNDg3/ZGNmNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}