{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Entrepreneur Perspectives","title":"EP017: Perspectives of a Mettā Natural Beverage Co-Founder with Thomas Walker","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/65b60907\"></iframe>","width":"100%","height":180,"duration":2386,"description":"Creating the world’s first natural awareness beverage. Eric welcomes Thomas Walker to this episode of Entrepreneur Perspectives. In this episode they talk about energy drinks, leaving your day job, and building a brand.\nThomas Walker is the co-founder of Mettā Beverage Corporation. Thomas runs the branding, graphic design, and culture at Mettā Beverage Corp. He also manages the legal affairs of the business. Thomas lives in Vancouver, Canada. Thomas provides a simplistic approach to building a brand in today’s confusing entrepreneurial landscape. The perspectives he brings as a brand builder, former lawyer, and passionate entrepreneur are perspectives that will help any business owner.\nEric also questions Thomas on marketing in the crowded beverage industry, what makes Mettā so unique, and his views on fitness. As always, Eric fires shots at his guest about the books he is reading, his most important phone app, and his favorite team.\nThe show is based around the perspectives of an entrepreneur and this entrepreneur is full of ambition and simplicity.\nAbout Mettā: The drink is designed to heighten awareness, reduce fatigue, and improve performance. Mettā is made from natural herbal extracts and does not contain any artificial additives, stimulants or refined sugars.\nSign up for our Exclusive content delivered directly to your email. This is content you will not find published anywhere else. And it will include ideas, tactics, and thoughts – all of which will be about how you can build and protect your business.\nYou can sign up for this exclusive content by simply clicking here.\nMusic, “Here for the Win” provided by Songwriter Jess\nArticles mentioned:\n\n* Building Your Brand: How to Score Big with Innovation\n* 3 Reasons Why Execution Wins as Proven by the Villanova Wildcats\n\nUseful links from this episode:\n\n* Mettā Beverage Corporation\n* KazSource\n* KazCM\n* SportsEpreneur\n\nApps mentioned:\n\n* Insight Timer\n* Instagram\n\nBook mentioned:\n\n* Extreme Ownership by Jocko...","thumbnail_url":"https://img.transistorcdn.com/RizKZ_m8P3ZnqlIJwmf46U798gyzwpAkOUj0f9XRzjM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lNzEy/YjgwODhmZjU4NGNk/NzI0OWRiNDEzYTE0/ODkwMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}