{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"How To Find Your True Conversion Rate: The 2 Things You Need To Know #148","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6628aa69\"></iframe>","width":"100%","height":180,"duration":392,"description":"You've probably heard the term conversion rate over and over again. Because in ecommerce, small changes to your store's conversion can have a serious impact. But it's not enough to look at your overall conversion rate...you need to take it a step further. And luckily, it's really easy to do. TVP NYC's Daria Rose shares exactly what you need to know (and how you can add it to your Shopify dashboard). ","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}