{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Remix","title":"Why CarMax Has Revved Up AI Innovation ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/66f7c9ae\"></iframe>","width":"100%","height":180,"duration":2204,"description":"You may think shopping online for a car (especially a used car) is overwhelming, even frustrating. But Jim Lyski is trying to change that. \nAs EVP and Chief Growth & Strategy Officer for CarMax, Jim has helped drive the company’s AI efforts, which span various touch points and all stages of the buying journey. Listen to get details into how CarMax is: \nEvolving its value proposition to align with the new needs and expectations of consumers; \nInvesting in chat agents that provide proactive and reactive support to shoppers;\nCreating opportunities for virtual, high-touch discovery and customization; and \nEmbedding personalization into the entire journey.\nRELATED LINKS\nLearn more about CarMax\nSee CarMax coverage on Retail TouchPoints\nDownload the ultimate guide to Gen AI","thumbnail_url":"https://img.transistorcdn.com/C1sENdp39uqABVG62swhYhHJtUlW4KaRYcD-MRFgU-4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc2MzYvMTU4MTM3/Nzc3MC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}