{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Muthership Creator Strategy","title":"#154 - Social Media Spiral","html":"","width":"100%","height":180,"duration":1308,"description":"This week, Helen kicks off the episode in true Muthership style—by showing up in a dental lab coat. Why? Because the Unsponsored By products of the week are all about oral care. From toothpaste that changed her life (literally) to the softest toothbrushes on the planet, she shares behind-the-scenes stories from working on Sensodyne and Pronamel shoots—and how those experiences shaped her own daily habits.\nBut after the laughs and lab coats, Helen gets real. What do you do when social media starts to feel overwhelming, draining, or just plain exhausting? In this episode, she shares strategies (including some from Juli’s newsletter wisdom) for resetting your energy, keeping your content fresh, and protecting your mental health while staying consistent as a creator or small business owner.\n🦷 Unsponsored By Products\nSensodyne Toothpaste – A game-changer for anyone with tooth sensitivity. Helen shares how working on brand shoots with dentists taught her everything about sensitivity triggers and enamel health.\nGuru Nanda Toothbrushes – The “butter on the gums” brushes that prove soft bristles can make all the difference.\n✨ Main Topic: When Social Media Makes You Spiral\nStrategies to reset, refresh, and keep creating:\nTake a Break – From a day to a month, pauses won’t wreck your account.\nFocus on Your Own Content – Audit your past videos, look for patterns, and note what works.\nCurate Your Feed – Follow accounts that inspire you, mute or skip what drains your energy.\nHabit Swap – Replace mindless scrolling with something uplifting (reading, puzzles, even Snapchat for family updates).\nGo Live Instead – Lives can reignite your energy and boost your algorithmic reach.\nSet Time Limits – Build discipline into your day with timers or app controls.\nMix It Up – Try something silly, quirky, or unexpected to bring back the joy of creating.\n🌟 Final Thoughts\nAt the end of the day, it’s all about finding balance. Social media is powerful, but it shouldn’t steal your energy or your...","thumbnail_url":"https://img.transistorcdn.com/IGEiNPcP4VjJINooS42OJ5Bk86KeNJkwGPiAN5TKPTs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kOWJk/NTZlOTdjZWY3ZDkx/ZGE0NzFiMGUwMDdm/ZmU5NC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}