{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Fitness Business University Podcast","title":"The Coach You Can’t Fire (And 4 More Gym Problems, Solved)","html":"","width":"100%","height":180,"duration":3427,"description":"Click Here to get a custom local marketing plan for your gym, completely free: https://www.vincegabriele.com/helpmemarket\n\nBig Tom and I did something different this week. Instead of picking a topic, we took the questions straight from my SPF group. Five of them. All the same problems I hear every week on deep dives and coaching calls.\n\nWe start with pricing, because Mike Williams from Florida asked how often you should actually raise your rates. That turned into the bigger conversation about why gym owners refuse to do it. I just spent an hour on this with a gym owner from New Hampshire who was dead set against raising prices on current members. His reason had nothing to do with his business. It was that he did not want people to be upset with him while he was standing on the floor with them.\nThen we get into the question four or five guys asked in different words: I have 13 employees, 12 of them are great, and one is making my life hell. I walk through the four people issues, and the one that is most common in our industry is the high performer everybody loves who is quietly poisoning your team.\nFrom there it goes into when to hire your next trainer, how to build a scoreboard with only four numbers on it, and how to tell the difference between being busy and actually moving your business forward.\nI also tell the story about the email I got two weeks ago. My dad’s municipal bond firm folded in the late 1980s. Forty years later, 40 to 60 people are still getting together for a reunion. Both of my parents who owned that company are dead and they are still doing it. That email made me take a hard look at the culture I have built, and I did not love what I saw.\n5 Key Takeaways\nYour value judgment on price is irrelevant. Vanessa drove 45 minutes and paid $444 for our daughter’s first birthday cake. To me that makes no sense. To her it made perfect sense, and hers was the only opinion that mattered. The gym owner who will not raise his rates is pricing his gym out of...","thumbnail_url":"https://img.transistorcdn.com/ZkCm_3Gu3cMZkINGaYJZ0gSRdcX5X3WtPf7v6JW5uRM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80MzQ5/MmM4MDIyN2QxNjMz/NTYwMzAxMzczMDJh/Y2UwYi5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}