{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Commercial Real Estate Investment Conference Podcast (CREIC)","title":"10 Million Units Missing","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/697662e3\"></iframe>","width":"100%","height":180,"duration":312,"description":"The White House puts the housing shortage at 10 million units. Freddie Mac said 3 million.\nhat's not a rounding error. That's a completely different market. When you understand that there are 10 million units missing nationwide, the investment opportunity isn't just in the gateway cities everyone's chasing. It's everywhere. Secondary markets. Tertiary markets. Places where people actually need to live and work. The operators winning right now are the ones who see past the Sunbelt narrative and understand the actual supply and demand dynamics. Because when you understand that, you understand where capital flows. And capital flows to where the returns are. 10 million units missing isn't a problem. It's an opportunity for the operators who see it.\nSponsor: Rise 48 Equity - Vertically integrated multifamily investing. rise48.com","thumbnail_url":"https://img.transistorcdn.com/PkdcFoklt6Pt1rv3cF5LhC5NMbLiO82QPyaLOkUVqc8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTZm/YmE3MTkwMDcyMGI2/ZTZiOGE3MmYzZThk/ZjE3Ni5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}