{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Bootstrapped Founder","title":"218: Evelyn J. Starr — The Evolution of a Brand","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/69cc34f4\"></iframe>","width":"100%","height":180,"duration":2989,"description":"Evelyn J. Starr is a brand-building expert. We talk about finding the right niche, having a community-centric long-term perspective, and how brands evolve —you might call it “grow up”— over time. Here’s Evelyn.My new podcast project: Arvid & Tyler Catch Up / https://catchup.fmEvelyn's Twitter: https://twitter.com/EvelynJStarrThe blog post: https://thebootstrappedfounder.com/evelyn-j-starr-the-evolution-of-a-brand/The podcast episode: https://share.transistor.fm/s/69cc34f4The video: https://youtu.be/CTKESAugLP8You'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.com","thumbnail_url":"https://img.transistorcdn.com/BNKC8bjmav7kM70FiBhPsYU70z0kVRY7C5GGDQhvfNs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc0MTAvMTY2ODg3/NTEzMC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}