{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"No BS Mastery Podcast","title":"Ep 49: Carl Gould on Having The Guts to Make the Obnoxious Offer No One Else is Willing to Make","html":"","width":"100%","height":180,"duration":3214,"description":" \nToday, I'm bringing on a serious badass in the coaching and consulting world.\n \nBadass business owner, Carl Gould.\n \nNow, it seems like everyone and their mother is a business coach these days but Carl is going to put us all to shame.\n \nFirst: he built 3 (!) multi-million dollar businesses by the age of 40.\n \nThen, he started and launched the super successful business and coaching advisory company, 7 Stage Advisors (https://7stageadvisors.com/), where, since 2002, Carl has mentored the launch of over 5,000 businesses and has trained, certified, and accredited over 7,000 business coaches and mentors.\n \nCarl has written 9 books, co-authored books like Blueprint For Success (https://www.amazon.com/Blueprint-Success-Ken-Blanchard/dp/1600132103) with Ken Blanchard and Stephen R. Covey, and he has spoken at Tony Robbins’ Unleash the Power Within (https://www.tonyrobbins.com/events/unleash-the-power-within/theprogram/) seminar. Plus, he has run the New York City Marathon twice!\n \nSo, yeah. He’s done some things.\n \nOn top of all this, he's just a really cool, laid-back guy with a lot of great war stories and I am so excited for him to share them with you.\n \nTune into this episode to hear:\n\n* How building a business that addressed the main customer complaints in the landscaping industry was the Genesis of the Obnoxious Offer\n* How it’s the job of a CEO to push limits and that when you reach the edge of your comfort zone it’s time to redefine, recalibrate your goals.\n* Why people are always willing to overpay - bragging rights! – and why overpaying creates a partner in success\n* How Carl’s contribution to the coaching and consulting community has become some of the standards in the industry\n* And why in the beginning, not being afraid to make it all about you helps create a story that clients can relate to\n\n \nLearn more about Carl Gould:\n\n* 7 Stage Advisors (https://7stageadvisors.com/)\n* carlgould.com (http://www.carlgould.com/)\n* LinkedIn @carlgould...","thumbnail_url":"https://img.transistorcdn.com/BVd2gXa8nu7ENnIYI3dJBLFfLeOiM5AlwwL60YS5Ugw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zMmZl/MmM1Y2FhY2NiZTY2/YTAzMGY4Y2ZkNDJj/NzkyNy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}